idGuides Ecotourism Services

idGuides’ ecotourism approach and service supports communities, individuals, private sector, NGOs and governments to access, learn about, articulate, adopt and maintain comprehensive standards for competitive ecotourism. Specifically to;

  1. Recognize community ecotourism assets – “Landscape, Knowledge, Institutions, Traditions”.
    • Assess potential products & services appropriate to a landscape and market, grounded in existing knowledge and traditions.
    • Take into account relevant stakeholders, capacity needs, management and operational risks.
  2. Realize community ecotourism products and services – “Getting it Right”
    • Participatory business modeling for suitable product development and strategies for targeted, low cost marketing
    • Training and Standards for management, operations and services provision – lodging, food, transport, expeditions / camping, guiding, emergency management
  3. Sustain community ecotourism assets – Environmental stewardship
    • Assess existing institutions and capacity / suitability for local ecotourism governance.
    • Put in place the governance arrangements necessary to enable wider benefit-sharing, revenue-allocation for conservation and development.
idGuides Ecotourism Service

Ecotourism Service

Scope of Work

idGuides can help to determine the appropriate scope of work depending on:

  1. Scale (site, landscape or ecosystem);
  2. Depth of engagement (tech survey, responsible tourism assessment, tourism for conservation modeling)
  3. Required result – eg recommendations or implementation (tech survey, outline /detailed programming, implementation, monitoring, evaluation).

Connecting to Markets – idGuides Connect

Once a community ecotourism venture, independent guide, or local operator commits to, qualifies and adopts the idGuides Standards, we can help connect to responsible markets. One such market is responsible SAVE tourism (sustainability, adventure, volunteer, education), rapidly growing globally and in Asia and for which Indonesia’s rural communities and landscapes are especially suited.

idGuides connects communities directly through idGuides-own SAVE outdoor education programs and expeditions and via our umbrella association, idGuides Connect, our online portal hosting profiles and links to all idGuides members who qualify for and maintain the standard.



Sample past/ current projects include:

USAID’s IFACS (Indonesia Forest and Climate Support) program, Aceh Sumatra: Responsible Tourism Needs Assessment and capacity development program/support for development of  ecotourism enterprise and planning, for Districts and buffer-zone communities of UNESCO’s World Heritage for Nature, Gunung Leuser National Park and ecosystem. (Feb 2014, ongoing)

idGuides Connect Sentul, Karang Tengah village, Bogor West Java: Development and launch of ecotourism initiative, Community Trails, Easy Escape Jakarta Half Day Treks and Eco-Camp, with Cigobang, Wangun and Depok sub-villages. Ongoing ecotourism identification and product / service development, community guides training and capacity development, links to Jakarta markets, design and development of revenue-sharing mechanism and operational support (April 2009- ongoing).